It’s Not What You Sell, It’s What You Believe – Bill Taylor – Harvard Business Review

Behind every great company is an authentic sense of purpose — “a definitive statement about the difference you are trying to make in the world” — and a workplace with the “energy and vitality” to bring that purpose to life.

via It’s Not What You Sell, It’s What You Believe – Bill Taylor – Harvard Business Review.

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2 thoughts on “It’s Not What You Sell, It’s What You Believe – Bill Taylor – Harvard Business Review

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